January 27, 2010

Hornady GMX Bullet Commercial Wins Award--See It Here

Hornady Manufacturing was honored with a 2009 Davey Award for the new GMX bullet and ammunition television commercial.

The Davey Awards honor the finest creative work from the best small firms, agencies and companies worldwide. Winners are chosen from over 4,000 entries from across the US and around the world. Judges include top-tier media, advertising, and marketing professionals from the world's leading organizations and firms.

"GMX bullets and ammunition are fantastic new additions to the Hornady line, and we're extremely proud to see our marketing efforts for these great new products recognized with a Davey Award." said Neil Davies, Hornady Sales and Marketing Manager.

Hornady GMX

Courtesy, Hornady

The Hornady GMX, or Gilding Metal eXpanding bullet, is an expanding monolithic solid bullet.

The winning GMX spot is the first full HD, fully animated TV commercial for Hornady. Produced by Master Track Productions of Lincoln, Nebraska, the GMX spot can be viewed on the Hornady YouTube channel. The 30-second spot is also widely aired during outdoor programming on The Sporstsman Channel, Outdoor Channel and Versus.

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