June 25, 2012

Ruger's "Inside & Out" TV Show
Details Firearms Product Development

(GunReports.com) -- Ruger's new television program, "Inside & Out," gives viewers a behind-the-scenes look at the product development process at Ruger and other industry leaders. Ruger "Inside & Out" will premiere on Sportsman Channel June 25 at 9 p.m. EST during Monday Night's Lock & Load primetime block.

Ruger "Inside & Out" will offer viewers a different look at firearms, ammunition, optics, and other topics of interest to shooting enthusiasts, said Ken Jorgensen, Ruger Director of Media Relations. "Ruger 'Inside & Out' tells the story of how products come to be," he said. "We talk with designers, engineers, manufacturing staff, and many others that are part of the process that brings products from concept to customer. Viewers will hear these stories and see what goes on in the factory, not only at Ruger, but also with show partners such as Hornady and Zeiss. We'll also head out on hunts, to training classes, and to other venues where we can put these excellent products to use."

As part of the show, firearms trainer and author Dave Spaulding is joined by law enforcement professional Jason Teague for a series of "Straight Talk" discussions for those who carry concealed firearms as part of their personal defense plan.

Ruger "Inside & Out" runs four times a week on Sportsman Channel:

Monday Night Lock & Load - 9 PM EST
Tuesday - 12 AM EST
Wednesday - 6 AM EST
Thursday - 3:30 PM EST